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    Tom Webster

    Partner at Sounds Profitable, and a key industry-intelligence voice, providing research and analysis on podcast discovery, video, and audience behavior.

    Not measuredCiteRank

    How AI engines see them

    Recognized by 3 of 3 measured engines. Updated 2026-11-05

    All recognizing engines agree that Tom Webster is an audio researcher and data strategist who serves as a partner at Sounds Profitable and formerly worked at Edison Research. They emphasize his focus on consumer behavior and podcast audience growth. Gemini adds his work on studies like The Podcast Atlas and Audio Primes. Google AI Mode highlights his Podcast Discovery Playbook and analysis of YouTube's impact on podcast discovery. All engines successfully recognized the person. The most frequently cited domain across the engines is soundsprofitable.com, alongside theagentsofchange.com and edisonresearch.com.

    • ChatGPTNamed in 5 answers

      Tom Webster is a market researcher and audio strategist with over 25 years of experience analyzing consumer behavior, digital media consumption, and podcast audience growth.

      Known for
      • The Infinite Dial
      • The Audience Is Listening
      • audience development and listener behaviour research
    • GeminiNamed in 6 answers

      Tom Webster is a researcher, data authority, and consumer behavior analyst focusing on podcast audience attention, multi-platform consumption, and sustainable podcast strategy.

      Known for
      • The Infinite Dial
      • The Podcast Atlas and Audio Primes
      • The Audience Is Listening
    • Google AI ModeNamed in 3 answers

      Tom Webster is an audio researcher, data strategist, and industry analyst who studies podcast growth, consumer behavior, and discovery mechanisms.

      Known for
      • The Podcast Discovery Playbook
      • data-driven podcast strategy
      • consumer behavior analysis
    • PerplexityNamed in 3 answers

      No description yet.

    • Bing AI ModeNot named

      No description yet.

    • CopilotNamed in 4 answers

      No description yet.

    Top Segments

    • -Podcastingof 68
      Named in 39 answers

    Top URLs

    1. 1
      The 75 Top Thought Leaders in Podcasting
      cohostpodcasting.com9 citations
    2. 2
      Sounds Profitable
      soundsprofitable.com5 citations
    3. 3
      25 Best Podcast Influencers to Follow in 2026
      theinfluencersnetwork.com5 citations

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