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    Steve Krug

    Pioneer in web usability and lightweight user testing, author of Don't Make Me Think.

    What AI says about them

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    Steve Krug is a UX consultant and author of Don't Make Me Think, a foundational text in web usability and user-centered design.

    Copilot logoCopilot
    He is a UX consultant and author of Don't Make Me Think.
    Google AI Mode
    He is a legendary UX and usability consultant.
    Perplexity
    He is a usability/UX consultant and runs Advanced Common Sense.
    ChatGPT
    He is one of the most influential voices in UX design.
    Gemini logoGemini
    He is a foundational figure in User Experience and web usability.

    5 of 5 AI engines recognize them, measured 19 Sep 2026. Descriptions are generated by AI systems and can be wrong.

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