HOW IT WORKS

    How CiteRank measures AI citation authority

    CITERANK v6.2 · Last updated: July 30, 2026

    ENGINES WE MONITOR
    CChatGPTCClaudePPerplexityGGeminiGGoogle AI ModeMMicrosoft Copilot

    Engine coverage scales by plan. Public leaderboard scores are estimated from a single engine (Perplexity, retrieval-based — the truest open-web citation signal); a free account widens coverage to three engines; paid plans cover all six.

    THE FOUR METRICS

    Four metrics, one system

    CiteGist reports four distinct numbers. Two are leading grades on a single piece of content; two are outcomes measured across the web. Each answers a different question — none is folded into another.

    MetricRangeAnswers
    CiteRank0–100Are you cited by AI?
    CitabilityA–E gradeWill AI cite this piece of content?
    Postability0–100Is this draft ready to publish?
    Share of Voice% per topicWhose name does AI reach for?

    The funnel: Raise Citability → earn citations (CiteRank) → become one of the names AI reaches for (Share of Voice). Postability keeps every draft publish-ready along the way.

    WHAT COUNTS

    Citations, mentions, and what we exclude

    Two units, defined precisely — and the rule that keeps our measurement honest.

    CITATION
    Your page appears as a source behind an AI answer.
    MENTION
    Your name appears in the answer text itself.

    Mentions are the win; citations are support.

    WHAT WE EXCLUDE
    • Negative references
    • Passing name-drops
    • Answers outside your tracked topics

    Organic recall rule. Our prompts never contain anyone's name. AI surfaces voices entirely on its own — we measure organic preference, not prompted recall.

    THE PIPELINE

    From a live answer to a number

    1
    Query
    Real questions, every major engine.
    2
    Detect
    Who gets quoted, named or linked.
    3
    Weigh
    Primary sources beat aggregators.
    4
    Score
    Four signals → one 0–100 rank.
    5
    Refresh
    Fixed prompt set, fixed weekly snapshot window, same setup every run — so week-over-week changes reflect real shifts in AI behavior, not measurement noise.
    WHAT GOES INTO CITERANK

    Four signals, transparently weighted

    CiteRank is a single 0–100 score built from four weighted signals. The weights sum to exactly 100 — nothing else is added in.

    #SignalWeightWhat it measures
    01Citation Rate40%
    Named LLM citations of the Voice's controlled domains across the four engines. The direct outcome signal.
    Illustration: cited in 12 of 40 sampled answers in your topics → a strong Citation Rate contribution.
    02Domain Reach20%
    Tier-weighted distribution breadth across AI-indexed surfaces the Voice controls. Primary sources count far more than aggregators.
    Illustration: citations spread across 5 tier-1/2 surfaces (e.g. LinkedIn, YouTube, Substack) outweigh 20 citations on tier-4 sites.
    03Topical Authority30%
    Topic association in LLM answers — named or paraphrased, with or without a URL — and across how many of the standard question types. The upstream signal that produces citations. In v6.2 this absorbed the old Query Coverage signal: the two fired on the same measured event, and folding them preserved rank correlation far better than dropping the dimension would have.
    Illustration: named in 7 of 20 'who are the leading voices on X?' answers, across 4 of 6 question types → strong Topical Authority contribution.
    04Score Velocity10%
    The rate of change in Citation Rate over the trailing 30 days — which direction the trend is heading.
    Illustration: Citation Rate moved from 22% → 31% over 30 days → positive Score Velocity.

    Inside Domain Reach — the platform-tier model

    Domain Reach is tier-weighted. Where a citation lives changes how much it counts — a Wikipedia or LinkedIn citation carries far more than one on an audio-only podcast feed.

    TierWeightPlatforms
    TIER 11.0×LinkedIn, YouTube (with indexed transcript), Reddit, Wikipedia
    TIER 20.75×Medium, Quora, Substack, editorial publications, podcast (with transcript page)
    TIER 30.5×Personal website, Forbes/HBR contributor profiles, GitHub
    TIER 40.1×Instagram, TikTok, X/Twitter, audio-only podcast, generic low-DR sites
    LEADING GRADE · CONTENT

    Citability — will AI cite this piece of content?

    Citability is a leading A–E grade on a single piece of content: a forward-looking read of whether AI will cite it. It is reported beside your CiteRank and is deliberately never summed into it.

    How the grade is weighted

    ComponentWeightWhat it measures
    Information Gain40%How much genuinely new signal the piece adds beyond what engines already have.
    Narrative Originality25%A distinct framing or claim engines can attribute to you, not a restatement of consensus.
    Credibility20%Verifiable sourcing, controlled domains, and a track record engines can trust.
    Structure / Extractability15%Clean structure engines can lift cleanly — headings, direct claims, quotable lines.

    The bands

    A
    ≥ 85
    Primed to be cited. Strong original signal, clearly attributable, cleanly extractable.
    B
    ≥ 70
    Highly citable. Most ingredients are in place; small gaps in originality or structure.
    C
    ≥ 55
    Citable with work. The signal exists but is thin or hard for an engine to lift.
    D
    ≥ 40
    Hard to cite. Little new information gain or weak sourcing.
    E
    < 40
    Not yet citable. Little for an engine to reach, attribute, or extract.
    LEADING GRADE · DRAFT

    Postability — is this draft ready to publish?

    Postability is the craft companion to Citability. Citability asks 'will AI cite this?'; Postability asks 'is this ready to publish?' A leading 0–100 grade judged against the author's Voice DNA — deliberately a 0–100 ring, not an A–E letter, so the two read as complementary. Advisory only; it never blocks publishing.

    How the grade is weighted

    ComponentWeightWhat it measures
    Hook35%Does the opener stop the scroll?
    Voice40%Does it sound like you, measured against your Voice DNA?
    Format25%Platform-fit and scannability — does the close land?

    Postability is an explanation of the craft grade. It appears in the composer as advice on a live draft — never as a standalone number on this page.

    VOICE METRIC

    Share of Voice — your share of names AI gives for a topic

    Of all the names AI names when asked about a topic, the share that goes to you. Measured only on questions that don't mention anyone by name, so it reflects who AI reaches for on its own.

    For every topic we sample questions across engines and record which people the answers name. Share of Voice is your fraction of those names — for example, "you were 23% of the names AI gave for AI infrastructure & GPUs, #1 of 18 people named." Order (your position among the named) is reported alongside the percentage.

    HOW SCORES READ

    Four bands of citation visibility

    ◆ AUTHORITY
    80–100
    Cited consistently and across multiple topics. The engines reach for you by default.
    ◆ ESTABLISHED
    60–79
    Cited regularly across your topics.
    ◆ EMERGING
    40–59
    AI sees you; presence is real but thin.
    ◆ UNDER THE RADAR
    0–39
    You may be an authority to people — AI barely registers you yet.

    Bands are guidelines. Interpret your score relative to your topic's competition, not as an absolute.

    HONEST LIMITS

    What we don't claim

    AI answers vary
    AI answers vary by account, region, and model version — we fix our measurement setup so changes are comparable week to week.
    A sample is a sample
    Single-week wiggles are weather; multi-week trends are climate.
    The plumbing changes
    AI retrieval plumbing changes frequently — which is why every number on CiteGist carries the date it was computed.
    ANTI-GAMING

    What CiteRank deliberately ignores

    We don't count follower counts
    Reach on a social platform is not citation. A 500-follower researcher can outrank a million-follower account.
    We don't reward keyword stuffing
    Engines cite substance. Gaming phrasing doesn't move Domain Reach or Topical Authority.
    We don't sell rank
    A subscription unlocks your own diagnostics and actions. It cannot buy a position — the citation graph decides that.
    REFERENCES

    The evidence this rests on

    CiteRank's weights and tier model are grounded in external, verifiable research — not house opinion. These are the studies behind the methodology.

    GEO: Generative Engine OptimizationAggarwal et al., KDD 2024 (Princeton)

    The foundational framework for optimizing content toward generative-engine citation.

    Branded mentions correlate with AI citation at Spearman 0.664; domain-rating correlation is weak (0.27–0.33).

    AI-visibility studySparkToro, Jan 2026

    How audiences actually discover and trust sources inside AI answers.

    Which platforms LLMs cite most, by engine, at scale.

    Prompt-level analysis of which sources surface across generative engines.

    Citation-lift dataStacker / Scrunch AI

    Measured lift in AI citations following structural and distribution changes.

    QUESTIONS

    The details

    CiteRank is a single 0–100 score measuring how often AI engines — ChatGPT, Claude, Perplexity, Gemini, Google AI Mode, and Microsoft Copilot — actually cite a Voice when answering questions in their topics. It is built from four weighted signals that sum to exactly 100: Citation Rate 40, Topical Authority 30, Domain Reach 20 and Score Velocity 10. Query Coverage is still measured, but as of v6.2 it is folded into Topical Authority rather than summed separately. It is a lagging outcome — the result of being cited.

    See whether AI is citing you.

    Your CiteRank already exists. Find your score, see what moves it, and watch the trajectory.

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