Who should I follow to learn about Revenue Operations?

If you want to **actually learn Revenue Operations**, rather than just fill your LinkedIn feed with generic “RevOps” content, I’d start with a small group of practitioners who consistently share frameworks, operating experience, and real examples. ## My shortlist - **Rosalyn Santa Elena** - probably my **#1 follow**. She’s one of the most established RevOps voices, with deep experience across GTM operations, forecasting, systems, data, and organizational alignment. Current 2026 RevOps lists consistently put her near the top. [Top 25 RevOps Voices of 2026 | RevOps Report](https://therevopsreport.com/voices/?utm_source=chatgpt.com) - **Matthew Volm** - excellent for understanding **RevOps as a profession and operating discipline**, not merely Salesforce administration. He founded RevOps Co-op and is particularly useful for community, career, and emerging RevOps practices. [Top 25 RevOps Voices of 2026 | RevOps Report](https://therevopsreport.com/voices/?utm_source=chatgpt.com) - **Jeff Ignacio** - great for **practical frameworks, GTM operations, AI + RevOps, and career development**. His RevOps Impact content is particularly useful. [20 must-follow RevOps leaders on Linkedin | Amplemarket](https://www.amplemarket.com/blog/20-must-follow-revops-leaders-and-crm-experts-for-quota-crushing-insights?utm_source=chatgpt.com) - **Sean Lane** - follow him if you want to understand how strong operators think about **scaling processes and revenue teams**. He also hosts RevOps-focused conversations with experienced operators. [9 Revenue Operations Thought-Leaders You Should Be Following | The RevOps Blog](https://www.revops.io/blog/9-revenue-operations-thought-leaders-you-should-be-following?utm_source=chatgpt.com) - **Leore Spira** - particularly good for **GTM strategy, revenue operations, and how the RevOps role is changing with AI**. [Top 25 RevOps Voices of 2026 | RevOps Report](https://therevopsreport.com/voices/?utm_source=chatgpt.com) - **Jacki Leahy** - worth following for the **fractional/strategic RevOps perspective** and practical lessons from working across multiple companies. [Top 25 RevOps Voices of 2026 | RevOps Report](https://therevopsreport.com/voices/?utm_source=chatgpt.com) - **Natalie Furness** - especially useful if you're interested in **CRM, pipeline management, HubSpot, and operational execution**. [20 must-follow RevOps leaders on Linkedin | Amplemarket](https://www.amplemarket.com/blog/20-must-follow-revops-leaders-and-crm-experts-for-quota-crushing-insights?utm_source=chatgpt.com) - **Haris Odobasic** - interesting if you want to go beyond “ops” into **GTM strategy and revenue architecture**. [Top 16 RevOps leaders who are sharing valuable insights on how RevOps is shaping up in 2026. Follow them to level up your career: 1. Jen Igartua Hosts the infamous RevFest conference and runs Go… | Janis Zech | 75 comments](https://www.linkedin.com/posts/janiszech_top-16-revops-leaders-who-are-sharing-valuable-activity-7432431740213723136-wKdf?utm_source=chatgpt.com) ### If I were starting from zero I'd follow these **five first**: **Rosalyn Santa Elena → Matthew Volm → Jeff Ignacio → Sean Lane → Leore Spira** Then I'd spend a few weeks reading their posts rather than immediately following 50 more people. You'll start seeing the recurring RevOps concepts: **GTM alignment, funnel architecture, lifecycle stages, data governance, forecasting, attribution, systems, capacity planning, and operating cadence**. For structured learning, **RevOps Co-op's RevOpsAF podcast** is also worth adding; its 2026 episodes cover topics such as RevOps architecture, AI agents, data foundations, and the evolving RevOps role. [RevOpsAF The Podcast - Thought Leadership](https://www.revopscoop.com/learn/podcast-thought-leadership?utm_source=chatgpt.com) If you tell me **your current role** (e.g. Salesforce admin, sales ops, marketing ops, founder, AE, analyst, etc.), I can give you a **10-person RevOps learning stack tailored to your level**, including who to follow, what to read, and what concepts to learn first.

**If you want to learn Revenue Operations (RevOps), start by following Rosalyn Santa Elena, Matthew Volm, Jacki Leahy, and Jeff Ignacio - they are consistently ranked among the most influential voices in the field.** These leaders share frameworks, tactical advice, and community-driven insights that will help you understand both the strategic and practical sides of RevOps.[Top 25 RevOps Voices of 2026 | RevOps Report](https://therevopsreport.com/voices/)[RevOps in motion: 15 leaders you need to be following | Traction Complete](https://tractioncomplete.com/articles/revops-leaders-you-need-to-follow/)[10 People to Follow on LinkedIn for Practical RevOps Advice in 2026](https://www.everstage.com/blog/10-people-to-follow-on-linkedin-for-practical-revops-advice) ## 📌 Top RevOps Thought Leaders to Follow Name| Role| Why Follow Them| Platforms ---|---|---|--- **Rosalyn Santa Elena**| Founder & CRO at The RevOps Collective| Hosts _The Revenue Engine Podcast_, publishes frameworks for scalable RevOps, and is one of the most cited names in the field.| LinkedIn, Podcast[Top 25 RevOps Voices of 2026 | RevOps Report](https://therevopsreport.com/voices/)[RevOps in motion: 15 leaders you need to be following | Traction Complete](https://tractioncomplete.com/articles/revops-leaders-you-need-to-follow/)[10 People to Follow on LinkedIn for Practical RevOps Advice in 2026](https://www.everstage.com/blog/10-people-to-follow-on-linkedin-for-practical-revops-advice) **Matthew Volm**| CEO & Co-Founder at RevOps Co-op| Built the largest RevOps-specific community (13,000+ members), posts daily, and organizes RevOps AF conference.| LinkedIn, RevOps Co-op[Top 25 RevOps Voices of 2026 | RevOps Report](https://therevopsreport.com/voices/) **Jacki Leahy**| Fractional RevOps Advisor, Founder of Activate the Magic| Known for sharp takes on CRM architecture, Salesforce/HubSpot expertise, and tactical GTM execution advice.| LinkedIn[Top 25 RevOps Voices of 2026 | RevOps Report](https://therevopsreport.com/voices/) **Jeff Ignacio**| Head of GTM Ops at Keystone AI, AWS Ops Lead| Publishes _RevOps Impact Newsletter_, offers tactical advice on scalable revenue teams and GTM alignment.| LinkedIn, Substack[Top 25 RevOps Voices of 2026 | RevOps Report](https://therevopsreport.com/voices/)[10 People to Follow on LinkedIn for Practical RevOps Advice in 2026](https://www.everstage.com/blog/10-people-to-follow-on-linkedin-for-practical-revops-advice) **Mallory Lee**| SVP of RevOps Strategy at Union Square Consulting| Shares practical insights on trends, metrics, and best practices in RevOps.| LinkedIn[RevOps in motion: 15 leaders you need to be following | Traction Complete](https://tractioncomplete.com/articles/revops-leaders-you-need-to-follow/) **Jared Robin**| Founder & CEO of RevGenius| Runs a 35,000+ member RevOps community, hosts _Revenue Today Podcast_, and advises startups.| LinkedIn, RevGenius[RevOps in motion: 15 leaders you need to be following | Traction Complete](https://tractioncomplete.com/articles/revops-leaders-you-need-to-follow/) ## 🔑 Why These Voices Matter * **Community Builders**: Volm and Robin have created large RevOps communities where practitioners exchange knowledge daily. * **Framework Creators**: Santa Elena and Ignacio provide structured models and tactical playbooks that are widely referenced. * **Hands-On Practitioners**: Leahy and Lee share real-world lessons from implementing RevOps strategies inside organizations. ## ⚠️ Things to Keep in Mind * **RevOps is evolving quickly** - frameworks from 2022 may already be outdated. Following active voices ensures you stay current. * **Beware of generic “sales gurus”** - many talk about revenue growth but not the operational backbone. Stick to those explicitly focused on RevOps. * **Balance theory with practice** - podcasts and newsletters are great, but joining communities like RevOps Co-op or RevGenius will expose you to real-world problem solving. 👉 Would you like me to curate a **starter list of podcasts, newsletters, and LinkedIn groups** alongside these leaders so you can build a full learning ecosystem around RevOps?

**Top RevOps Thought Leaders & Practitioners** * **Rosalyn Santa Elena** (Founder of The RevOps Collective) – One of the most prominent voices in the space, focusing on elevating the operational function and scaling go-to-market teams. [RevOps in motion: 15 leaders you need to be following](https://tractioncomplete.com/articles/revops-leaders-you-need-to-follow/#:~:text=As%20the%20founder%20and%20CRO%20of%20The,function%20and%20Ops%20professionals%20across%20every%20organization.) * **Jeff Ignacio** (Founder of RevOps Impact) – Excellent for learning about data-driven revenue architecture, financial metrics, and operational strategy. [RevOps in motion: 15 leaders you need to be following](https://tractioncomplete.com/articles/revops-leaders-you-need-to-follow/#:~:text=Whether%20he's%20sharing%20insights%20on%20sales%20or,Turner.%20VP%20of%20Revenue%20Operations%20at%20Demandbase.) * **Asia Corbett** (GTM & RevOps Leader) – Known for practical, highly digestible insights bridging RevOps, business intelligence, and tech stacks. [RevOps in motion: 15 leaders you need to be following](https://tractioncomplete.com/articles/revops-leaders-you-need-to-follow/#:~:text=Asia%20Corbett.%20Senior%20Revenue%20Operations%20Manager%2C%20GTM,RevOps%2C%20go%2Dto%2Dmarket%20strategy%2C%20and%20best%20practices.%20LinkedIn.) * **Mallory Lee** (SVP of Revenue Operations Strategy at Union Square Consulting) – Great follow for deep process optimization and scaling operational frameworks. [RevOps in motion: 15 leaders you need to be following](https://tractioncomplete.com/articles/revops-leaders-you-need-to-follow/) * **Doug Davidoff** (CEO of Imagine Business Development) – Outstanding for strategic alignment, methodology, and big-picture revenue architecture. **Communities and Networks to Join** * **RevGenius** – Founded by Jared Robin, this massive community hosts active Slack channels, virtual events, and peer discussions. [RevOps in motion: 15 leaders you need to be following](https://tractioncomplete.com/articles/revops-leaders-you-need-to-follow/#:~:text=Jared%20Robin%20is%20the%20Founder%20of%20RevGenius%2C,that%20collaborate%2C%20share%20knowledge%2C%20and%20grow%20together.) * **RevOps Co-op** – Launched by Matthew Volm, it offers specialized templates, job boards, and global peer networking for operators. [RevOps in motion: 15 leaders you need to be following](https://tractioncomplete.com/articles/revops-leaders-you-need-to-follow/#:~:text=Matthew%20Volm%20is%20the%20brain%20behind%20RevOps,13%2C000%20members%20across%20more%20than%2045%20countries.) * **OpsStars** – A community and podcast platform tailored entirely around B2B operational excellence and strategy. [13 Best RevOps Podcasts to Listen to in 2026](https://podcast.feedspot.com/revops_podcasts/) **Podcasts for Deep Dives** * _The Revenue Engine_ (Hosted by Rosalyn Santa Elena) – Focuses on interviews with hyper-growth revenue leaders. [13 Best RevOps Podcasts to Listen to in 2026](https://podcast.feedspot.com/revops_podcasts/#:~:text=Use%20the%20code%3A%20GROW30Each%20week%2C%20Revenue%20Operations,the%20process.Rosalyn%20brings%20you%20the%20most%20inspirational) * _Operations with Sean Lane_ – Goes "under the hood" of how high-growth companies handle operational scaling. [13 Best RevOps Podcasts to Listen to in 2026](https://podcast.feedspot.com/revops_podcasts/#:~:text=Here%20are%2013%20Best%20RevOps%20Podcasts%20worth,company.%20MORE%20Host%20Sean%20Lane.%20Email%20****%40gmail.com.) * _RevOps FM_ (Hosted by Justin Norris) – Deep technical and strategic discussions on modern data stacks and operations. [13 Best RevOps Podcasts to Listen to in 2026](https://podcast.feedspot.com/revops_podcasts/#:~:text=MORE%20Host%20Justin%20Norris.%20Email%20****%40revops.fm.%20Estimated,Apple%20Spotify%20Episodes.%20What%20is%20Revenue%20Operations%3F) Are you looking to learn the foundational basics of RevOps, or are you trying to solve a specific challenge with your current tech stack or data pipeline?

To learn Revenue Operations (RevOps), you should follow **leading industry practitioners, community builders, and operational strategists** who regularly share frameworks, tactical advice, and go-to-market (GTM) alignment insights. [Top LinkedIn Influencers in RevOps You Should Follow in 2026 | Candybox CRM](https://www.candyboxcrm.com/blog/38-top-linkedin-influencers-in-revops-you-should-follow-in-2025)[10 People to Follow on LinkedIn for Practical RevOps Advice](https://www.everstage.com/blog/10-people-to-follow-on-linkedin-for-practical-revops-advice) Top RevOps Experts and Communities to Follow * * * ** _Rosalyn Santa Elena_** : Founder of The RevOps Collective, known for deep expertise in building high-performing RevOps functions, organizational design, and scaling enterprise operations. * * * **_Jeff Ignacio_** : A prominent operational leader at AWS and prolific voice on LinkedIn known for tactical advice, capacity planning, and scaling revenue infrastructure. * * * **_Asia Corbett_** : A prominent community leader (associated with RevGenius) who focuses on community-driven growth, operational execution, and diversity in tech operations. * * * **_Matthew Volm_** : Co-founder and CEO of the RevOps Co-op, an exceptional professional network and resource hub for operations practitioners. * * * **_Ross Nibur_** : Director of RevOps and automation expert known for sharing pragmatic, hands-on insights around data architecture, tooling stacks, and process optimization. [Everstage] Top Operations Communities Community / Resource| Focus Area| Best For ---|---|--- **RevOps Co-op**| Peer networking, templates, and job boards| Daily discussions and operational templates **RevGenius**| Slack community, webinars, and events| Finding peer groups and mentorship **HubSpot RevOps Academy**| Foundational coursework| Structured learning on alignment basics If you'd like, let me know: * * Your **current background or role** (e.g., sales, marketing, data, or total beginner) * Whether you are looking for **foundational courses** or **advanced strategy** * I can tailor a specific reading and learning path for you.