Who should I follow to learn about Product management?

If you want to **actually get good at Product Management**, rather than just consume generic “PM career” content, I’d follow a small set of people with different strengths. ## My top 8 - **Lenny Rachitsky** - ⭐ **Start here.** Product, growth, careers, and interviews with excellent product leaders. His newsletter/podcast is especially good for seeing how experienced PMs think through real problems. [Start here - by Lenny Rachitsky - Lenny's Newsletter](https://www.lennysnewsletter.com/p/start-here?utm_source=chatgpt.com) - **Teresa Torres** - **Product discovery & customer research.** Excellent for learning customer interviews, opportunity-solution trees, experimentation, and continuous discovery. [Welcome to Product Talk](https://www.producttalk.org/welcome-to-product-talk/?utm_source=chatgpt.com) - **Shreyas Doshi** - **Product sense, strategy & leadership.** Particularly good for understanding prioritization, stakeholder management, PM effectiveness, and how senior PMs think. - **Marty Cagan** - **How great product teams actually operate.** Follow him if you want to understand empowered teams, product discovery, product leadership, and the difference between *feature delivery* and *product management*. [The Best Newsletters & Podcasts for Product Management – Career Development Yale School of Management](https://cdo.som.yale.edu/blog/2025/06/06/the-best-newsletters-podcasts-for-product-management/?utm_source=chatgpt.com) - **Gibson Biddle** - **Product strategy.** Former Netflix VP Product; great for learning strategy frameworks, product vision, and how companies make product bets. [Product Leadership Talks by Gibson Biddle](https://www.gibsonbiddle.com/?utm_source=chatgpt.com) - **Julie Zhuo** - **Product/design/management.** Particularly useful for communication, leadership, and developing your judgment as you become more senior. - **John Cutler** - **Practical PM thinking.** Great for frameworks, product team dynamics, discovery, and the messy reality of working as a PM. - **Aakash Gupta** - **PM career + product/growth tactics.** Particularly useful if you're trying to break into PM or accelerate your career. These names also show up repeatedly across current PM thought-leader recommendations. [30 product management thought leaders to follow | Productboard](https://www.productboard.com/blog/30-product-management-thought-leaders-to-follow/?utm_source=chatgpt.com) ### If I were starting from zero I'd **not follow 30 people**. I'd start with these five: **Lenny → Teresa → Shreyas → Marty → Gibson** And I'd use them for different purposes: | Learn this | Follow | |---|---| | What does a PM actually do? | **Lenny** | | Customer discovery | **Teresa Torres** | | Product sense & judgment | **Shreyas Doshi** | | Product teams & leadership | **Marty Cagan** | | Product strategy | **Gibson Biddle** | For structured learning, Teresa's **Product Talk** is particularly strong - it publishes weekly product-discovery content and has trained 18,000+ product people. [Product Discovery Courses by Teresa Torres](https://learn.producttalk.org/?utm_source=chatgpt.com) **One important caveat:** don't become a “PM content consumer.” Pick one concept each week and **apply it to a real product**. That's where the learning starts to stick. If you tell me whether you're **(1) trying to become a PM, (2) a new PM, or (3) an experienced PM trying to level up**, I can give you a much more targeted **10-person follow list + books + newsletters + podcasts**, in order of what I'd consume.

**Follow these product management thought leaders to learn from the best:** Marty Cagan, Melissa Perri, Shreyas Doshi, Teresa Torres, Lenny Rachitsky, and Gibson Biddle are widely recognized as essential voices. Each brings unique expertise - from strategy and discovery to growth and leadership - that will help you sharpen your product management skills.[Top product management influencers to follow | airfocus by Lucid](https://airfocus.com/blog/top-product-management-influencers/)[The Top 15 Product Leadership Influencers: Key Voices to Follow in 2026](https://cpoclub.com/career/best-product-leadership-influencers/)[Product People to Listen To - PM Toolkit | PM DEPOT](https://pmdepot.org/toolkit/product-people) ## 🌟 Key Product Management Influencers Name| Focus Area| Why Follow Them ---|---|--- **Marty Cagan**| Product strategy & empowered teams| Author of _Inspired_ and _Empowered_ , known for cutting through corporate fluff and advocating for empowered product teams.[Top product management influencers to follow | airfocus by Lucid](https://airfocus.com/blog/top-product-management-influencers/)[Product People to Listen To - PM Toolkit | PM DEPOT](https://pmdepot.org/toolkit/product-people) **Melissa Perri**| Product strategy & transformation| Author of _Escaping the Build Trap_, teaches at Harvard, focuses on outcome-driven product work.[Top product management influencers to follow | airfocus by Lucid](https://airfocus.com/blog/top-product-management-influencers/)[Product People to Listen To - PM Toolkit | PM DEPOT](https://pmdepot.org/toolkit/product-people) **Shreyas Doshi**| Product judgment & leadership| Former PM at Stripe, Twitter, Google; shares sharp frameworks like pre-mortems and high-agency PM thinking.[Top product management influencers to follow | airfocus by Lucid](https://airfocus.com/blog/top-product-management-influencers/)[Product People to Listen To - PM Toolkit | PM DEPOT](https://pmdepot.org/toolkit/product-people) **Teresa Torres**| Continuous discovery| Author of _Continuous Discovery Habits_, teaches how to make user research a continuous practice.[Product People to Listen To - PM Toolkit | PM DEPOT](https://pmdepot.org/toolkit/product-people) **Lenny Rachitsky**| Growth & career advice| Former Airbnb PM, runs _Lenny’s Newsletter_ and podcast - hugely popular among PMs for practical insights.[The Top 15 Product Leadership Influencers: Key Voices to Follow in 2026](https://cpoclub.com/career/best-product-leadership-influencers/)[Product People to Listen To - PM Toolkit | PM DEPOT](https://pmdepot.org/toolkit/product-people) **Gibson Biddle**| Product strategy & storytelling| Former VP of Product at Netflix, shares frameworks like DHM (Delight, Hard-to-copy, Margin-enhancing).[Top product management influencers to follow | airfocus by Lucid](https://airfocus.com/blog/top-product-management-influencers/)[Product People to Listen To - PM Toolkit | PM DEPOT](https://pmdepot.org/toolkit/product-people) **Andrew Chen**| Growth & scaling| GP at Andreessen Horowitz, author of _The Cold Start Problem_, expert on network effects and viral loops.[The Top 15 Product Leadership Influencers: Key Voices to Follow in 2026](https://cpoclub.com/career/best-product-leadership-influencers/) **Ryan Hoover**| Product discovery| Founder of Product Hunt, offers insights on community-driven growth and startup launches.[The Top 15 Product Leadership Influencers: Key Voices to Follow in 2026](https://cpoclub.com/career/best-product-leadership-influencers/) ## 📌 How to Learn from Them * **Books & Newsletters**: Start with Marty Cagan’s _Inspired_ and Melissa Perri’s _Escaping the Build Trap_. Subscribe to Lenny’s Newsletter for weekly insights. * **Podcasts & Talks**: Lenny’s Podcast and Gibson Biddle’s Substack are excellent for case studies and frameworks. * **Social Media**: Follow Shreyas Doshi on LinkedIn/X for bite-sized frameworks and Teresa Torres for practical discovery techniques. * **Broader Perspective**: Andrew Chen and Ryan Hoover provide growth and startup-focused insights that complement traditional PM strategy. ## ⚠️ Risks & Considerations * **Information Overload**: The product management space is noisy - many “gurus” share frameworks without substance. Stick to proven voices above. * **Context Matters**: Not every framework applies to every company. For example, Netflix’s DHM model may not fit small startups. * **Balance Theory & Practice**: Reading is valuable, but applying these lessons in real projects is where growth happens. 👉 If you’re just starting, I’d recommend beginning with **Marty Cagan’s books** and **Lenny’s Newsletter**, then layering in **Melissa Perri** and **Teresa Torres** for strategy and discovery. Would you like me to suggest a **structured learning path** (books, podcasts, newsletters in order) so you don’t get overwhelmed?

**Top Product Management Experts & Where to Follow Them** * **Lenny Rachitsky** (**Lenny’s Newsletter** on Substack & LinkedIn) [12 Best Newsletters for Product Managers in 2026 - Readless](https://www.readless.app/blog/best-newsletters-product-managers#:~:text=Mind%20the%20Product%20runs%20the%20world's%20largest,surfacing%20voices%20beyond%20the%20usual%20Substack%20circuit.) * _Focus:_ Practical playbooks, product-market fit, growth tactics, and career navigation. [The 17 Best Product Management Newsletters of 2025 - ProdPad](https://www.prodpad.com/blog/best-product-management-newsletters/#:~:text=Lenny%20Rachitsky%2C%20a%20former%20Airbnb%20product%20lead%2C,and%20the%20art%20of%20building%20exceptional%20products.) * _Why follow:_ Formerly a product lead at Airbnb, he runs the definitive community-favorite resource for tactical, real-world PM advice. [The 17 Best Product Management Newsletters of 2025 - ProdPad](https://www.prodpad.com/blog/best-product-management-newsletters/#:~:text=Lenny%20Rachitsky%2C%20a%20former%20Airbnb%20product%20lead%2C,and%20the%20art%20of%20building%20exceptional%20products.) * **Marty Cagan** (**Silicon Valley Product Group / SVPG**) [15 Best Product Management Blogs You Must Read in 2026](https://www.productleadership.com/blog/best-product-management-blogs/#:~:text=Marty%20Cagan's%20Silicon%20Valley%20Product%20Group%20\(SVPG\),extensive%20experience%20in%20the%20industry.%20Popular%20Posts%3A) * _Focus:_ Product leadership, discovery, and building empowered product teams. [15 Best Product Management Blogs You Must Read in 2026](https://www.productleadership.com/blog/best-product-management-blogs/#:~:text=4.%20The%20SVPG%20Blog%20by%20Marty%20Cagan,Product%20Management%E2%80%9D%20*%20%E2%80%9CBuilding%20Products%20Customers%20Love%E2%80%9D) * _Why follow:_ Author of _Inspired_ and _Empowered_ , Cagan is the gold standard for defining how modern software product management is supposed to function. * **Teresa Torres** (**Product Talk**) [15 Best Product Management Blogs You Must Read in 2026](https://www.productleadership.com/blog/best-product-management-blogs/#:~:text=Key%20Insight%3A%20Marty's%20detailed%20posts%20on%20empowered,Interviews%E2%80%9D%20*%20%E2%80%9CStory%20Mapping%20for%20Product%20Discovery%E2%80%9D) * _Focus:_ Continuous discovery, user research, and customer-centric design. [15 Best Product Management Blogs You Must Read in 2026](https://www.productleadership.com/blog/best-product-management-blogs/#:~:text=Teresa%20Torres%20specializes%20in%20continuous%20discovery%20habits,developing%20a%20continuous%20discovery%20mindset.%20Popular%20Posts%3A) * _Why follow:_ Author of _Continuous Discovery Habits_ , her frameworks are essential for PMs looking to regularly tie customer interviews directly into their roadmap cycles. * **Aakash Gupta** (**Product Growth**) [12 Best Newsletters for Product Managers in 2026 - Readless](https://www.readless.app/blog/best-newsletters-product-managers#:~:text=*%20Product%20Growth%20by%20Aakash%20Gupta.) * _Focus:_ Growth loops, metrics, monetization, and scaling tech products. [12 Best Newsletters for Product Managers in 2026 - Readless](https://www.readless.app/blog/best-newsletters-product-managers#:~:text=Aakash%20Gupta's%20Product%20Growth%20is%20the%20go%2Dto%20newsletter%20for%20growth%20PMs%20and%20product%2Dled%2Dgrowth%20practitioners.) * _Why follow:_ One of the most prolific and tactical writers on breaking down the exact growth mechanics used by top-tier tech companies. * **Ken Norton** (**Bringing the Donuts**) [15 Best Product Management Blogs You Must Read in 2026](https://www.productleadership.com/blog/best-product-management-blogs/#:~:text=Roman's%20comprehensive%20guides%20on%20agile%20product%20roadmaps,Donuts%3A%20The%20Role%20of%20the%20Product%20Manager%E2%80%9D) * _Focus:_ Product management culture, hiring, and startup execution. [15 Best Product Management Blogs You Must Read in 2026](https://www.productleadership.com/blog/best-product-management-blogs/#:~:text=Ken%20Norton%2C%20a%20partner%20at%20Google%20Ventures%2C,the%20nuances%20of%20product%20management.%20Popular%20Posts%3A) * _Why follow:_ Former Google partner and Google Ventures leader whose essays (like "How to Hire a Product Manager") are foundational reading. [Most Successful Product Managers to Follow in 2026](https://userguiding.com/blog/top-product-managers-to-follow#:~:text=Her%20name%20was%20mentioned%20in%20the%20'52,Cross%2Dfunctional%20Teams%20Always%20Bring%20the%20Donuts.%20Yay!) * **Gibson Biddle** (Substack & former VP of Product at Netflix) * _Focus:_ Long-term product strategy, proxy metrics, and consumer tech frameworks. * _Why follow:_ He popularized the "GLEE" model and "DHQM" frameworks, offering rare, executive-level visibility into streaming-era strategy. What specific area of product management are you hoping to focus on right now - breaking into the field, mastering product discovery, or scaling up into leadership?

**_Lenny Rachitsky_ , _Melissa Perri_ , and _Shreyas Doshi_** are among the top product management experts to follow for practical strategy, career advice, and deep industry insights. [Top 20 Product Leaders to Follow on LinkedIn in 2026](https://www.linkedin.com/posts/productlogz_top-20-product-leaders-to-follow-on-linkedin-activity-7471350203787378688-ncLO) Expert| Primary Focus| Where to Follow ---|---|--- ** _Lenny Rachitsky_**| Growth, product strategy, and user retention| Lenny's Newsletter & [Lenny on LinkedIn](https://www.linkedin.com/in/lennyrachitsky/) ** _Melissa Perri_**| Product operations and avoiding the "build trap"| Melissa Perri's Website & Melissa on LinkedIn ** _Shreyas Doshi_**| Product leadership, frameworks, and decision-making| Shreyas on X/Twitter & [Shreyas on LinkedIn](https://www.linkedin.com/in/shreyasdoshi/) **Gibson Biddle**| Netflix case studies and product strategy| Gibson Biddle's Website & Gibson on LinkedIn ** _Matt LeMay_**| Agile processes and practical execution| Matt LeMay's Website & Matt on LinkedIn Additional Recommended Voices * * **Pawel Huryn :** Author of [The Product Compass](https://www.productcompass.pm/), great for structured product frameworks and AI integration. * **_Julie Zhuo_ :** Former VP of Design at Facebook and author of _The Making of a Manager_ , excellent for cross-functional leadership. * **_Aakash Gupta_ :** Author of Product Growth, focused on tactical career growth and tech case studies. [What are the best product management newsletters (other](https://www.reddit.com/r/ProductManagement/comments/1gnr6fa/what_are_the_best_product_management_newsletters/) * If you want to narrow this down, let me know: * * Are you a **complete beginner** looking to break into PM, or an **experienced PM** looking to level up? * Do you prefer **newsletters, podcasts, or short-form social posts**? *